Develop a plan to deal with complaining tweets, posts - USATODAY.com: "So if this makes sense, then the next step is to monitor relevant tweets. You can do so in several ways:
• On the right, in light blue, your Twitter account allows you to see any mentions of your Twitter name by clicking the '@(Your Name Here)' button, or
• This site, Monittor.com, lets you follow real-time keywords of your choosing on Twitter, or
• Use Tweetbeep. It allows you to 'Keep track of conversations that mention you, your products, your company. .. your website or blog.'
Then the trick is, once you see a tweet that requires your attention, give it your attention."
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